Throughout the year, business schools are able to reach out to and converse with potential applicants for their MBA and Masters programmes through the following online activities:
A dedicated web page features articles, interviews, school news, and informative videos about a specific topic such as “MBA and Innovation” and “Doing a Full-Time MBA Programme in Europe”, and also includes an Audio Roundtable Discussion and Live Chat with participating business schools. Each Spotlight session lasts for 7 days and is heavily promoted on various Advent Group websites, search engines, and social media channels.
Access MBA Live
An Access MBA moderator and camera crew interview one business school’s Admissions Directors and current MBA students in a one-hour long, interactive video recording that is broadcast live on www.accessmba.com. Online viewers can ask their questions to the school via email or chat, and the video is provided to the school for their own promotional use after the live broadcast. Advent Group ensures an animated Q&A session through a targeted advertising campaign.
Advent Group now offers a dedicated platform for virtual meetings between business school representatives and potential applicants, a service that complements the physical MBA and Masters events. @ccess Schools provide MBA and Masters programmes with a personalised booth, a chat interface, meeting calendar, emailing system, and video meeting software so that they may meet or continue their conversations with candidates that have registered for our Access MBA and Access Masters events year-round.