The Access MBA website is a comprehensive online resource for prospective MBA students, and the main platform for promoting the Access MBA Tour. The site provides information about the schedule of events, MBA news, business school profiles and videos in addition to information on MBA selection, rankings, and admissions. Accessmba.com mainly attracts business professionals aged from 25 – 44 (68%) interested in finding a suitable management programme and international business school. It is a truly global audience, with 40% of users located in Europe, 32% in Asia, 22% in the Americas and 6% in Africa.
The Access Masters website is dedicated to promoting the Masters degree, the Access Masters Tour and universities offering specialised Masters programmes. Launched in 2009, it attracts users looking for a graduate degree in Management, Finance, Marketing, International Business and many others. Half of the website visitors are aged 18-24, and 40% are between 35 and 34 years old. Roughly 70% of them have little to no professional experience, and around 45% are in their last year of university study. AccessMastersTour.com users are based in Europe (40%), Asia (29%), the Americas (27%) and Africa (4%).
PrepAdviser is Advent Group’s global preparation network for MBA and Masters applicants. Currently with over 120,000 registered users, the online network boasts over 40,000 unique visitors per month from more than 100 countries around the world. PrepAdviser.com features a discussion forum and blog for MBA and Masters. The mission of the website is to be the primary source of information and advice for applicants to international MBA and Master’s programmes from all over the world during their preparation and application process.
Taking place on an annual basis, the MERIT Summit brings together corporate HR executives and business education providers. The website meritsummit.com announces the conference speakers and sponsors, and is also the registration portal for the event. Launched in March 2016 in preparation for the first MERIT conference in Barcelona in January 2017, the site attracts a steady flow of corporate learning professionals mostly from Europe (76%) but also Asia (11%) and the Americas (10%).
@ccess Schools is a virtual platform for MBA and Masters meetings between business schools and prospective students. Candidates registered for the Access MBA and Access Masters Tours are invited to further connect with schools by visiting their online booths, downloading school brochures, and connecting via Skype and Live Chat. Launched in January 2016, AccesSchools.com is the online meeting point for international business schools and their future students.